Everybody has heard of SHOT Present; it’s the premier occasion within the {industry}. Lots of you’ve additionally heard of NRAAM and the Nice American Outside Present. However few have most likely heard of GunCon. And I need to change that.
SHOT Present is nice, however it’s daunting. Each in scope and measurement, the occasion takes over the Vegas Strip each new yr. It’s additionally invite-only; solely sellers, producers, and media members are welcome. Nevertheless, the strictness of that has undoubtedly modified since COVID-19 engulfed our world. The occasion now features extra as a media occasion, quite than a spot for corporations to make offers with retailers.
The opposite talked about exhibits are open to the general public, to some extent, however are nonetheless massive and never significantly intimate or private in ambiance. They often have media friends, however these friends are sometimes saved at a distance or command lengthy traces. That’s the place GunCon modifications the components.

What’s GunCon?
GunCon relies on three tentpoles. Creators, Producers, and Followers. It’s a group occasion that brings the very best of what the {industry} has to supply beneath one roof. With out a kind of tentpoles, the occasion fails. However that’s what GunCon creator and The Gun Collective host Jon Patton strives to forestall yearly. He needs to carry an occasion that’s constructed by the group, for the group.
That’s even the case if you take a look at the distributors and producers that arrange store. Sure, there are well-known names like H&Ok, Century Arms, and Yankee Hill Machine. However have you ever heard of 1791 Industries or Warden Studio? What about Extar Firearms or Romeo Resort Engineering? My guess might be not. However what GunCon does for corporations that innovate and convey new concepts to market is to shine a light-weight on them. No, there aren’t any multi-million-dollar sales space layouts such as you see at SHOT Present, however what you do get is an intimate expertise with individuals who stay and breathe what they do.


One Firm Stood Out
Sure, each firm that confirmed up was improbable—each the folks and the merchandise. Nevertheless, there was one outlier that must be introduced up: 1st Phorm. That’s proper, a health firm was at a gun conference. That is the place GunCon really shines. The occasion breaks boundaries and removes stigmas. The Second Modification is for everybody (as stated by my buddy Tony Simon), and 1st Phorm acknowledges that. They’re a juggernaut within the health {industry}, with sponsored athletes and media members in every single place. However they selected to come back to Cleveland, Ohio, to assist make this occasion a actuality.
At their sales space, 1st Phorm handed out free protein bars, beef sticks, hydration packets, and vitality drinks, and welcomed everybody who got here by with sincerity. Not solely that, however in addition they made GunCon Vary Day successful by sponsoring the occasion and supplying the ammunition. What different non-industry firm would do this?

The Drama
Sadly, the occasion wasn’t as profitable because it may have been, and it pains me to say that, particularly since I name Northeast Ohio residence. The Twist Drill constructing, located on the shores of Lake Erie, hosted the occasion, which had been organized months prematurely. Nevertheless, on the day of the occasion, and with little warning, the venue proprietor invoked a hidden clause within the rental settlement and barred two panelists and a particular visitor from the premises. This included Johnny B, Legally Armed America, and Missouri Lawyer Normal Andrew Bailey. The seemingly cause for that is associated to their opinions in regards to the Trans motion. Paradoxically, Andrew Bailey’s fireplace chat was about media censorship and First Modification rights.
This was adopted up by a Hearth Marshal implementing the fireplace code and limiting the variety of folks inside. Friends needed to wait exterior for over 40 minutes earlier than being allowed entry. None of this rests on the shoulders of Jon Patton or the remainder of the GunCon crew. They dealt with a crap scenario to the very best of their means, together with providing refunds to these not wanting to attend in line. In fact, it exhibits that gun homeowners and 2A fans are continuously beneath assault. A respectful host would carry up issues months prematurely, not the day of a rigorously deliberate occasion.
The Occasion
Whatever the drama, the group confirmed out. From 10 am onward, each aisle and sales space have been packed. Folks crammed seats, anxiously awaiting panels. Practically each firm gave away merchandise and was greater than keen to reply any questions. Creators mingled whereas 2A advocacy teams such because the Second Modification Basis, Gun House owners of America, NRA-ILA, and Youth Taking pictures Sports activities Basis educated folks on ongoing instances that straight have an effect on gun homeowners. We even obtained up-to-the-minute updates on the Listening to Safety Act and SHORT Act throughout the 2A panel. It was super.
Closing Ideas
Even with disappointing drama, the occasion was a blast. And it appeared that every one who attended agreed. In the event you can attend GunCon, go. It’s value it. Yearly it will get greater, which is why Jon moved the occasion from the Brownells HQ in Iowa to Cleveland, OH. Subsequent yr, I’m positive, might be at a good greater and higher place.
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